Workflow Condition: Contact visited website after searching for phrase

This Condition is met if a Contact has visited your website after searching for a specific phrase in their browser, such as Google Chrome, Bing, Firefox, Opera, Safari, etc.

IMPORTANT: This Workflow element requires additional website configuration on your part. Below, you will find useful information that you can pass to your developers. You can also contact our Support department ( for more information and assistance.

The data required for this Workflow Condition to work is contained in the referrer header. At present, most browsers (including Google Chrome, Firefox, and Safari) apply a restrictive referrer policy by default, which prevents the collection of certain information, including the search phrase entered by a user in the search engine prior to visiting a website.

For instance, in the case of Google Chrome, the default referrer policy is currently strict-origin-when-cross-origin. If your website uses this policy, the Workflow Condition: Contact visited website after searching for phrase will not work because the search phrase entered by a user cannot be established. However, in the case of Google Chrome, this security setting can be overwritten. If you want to use this Workflow Condition, make sure to set a less restrictive referrer policy for your website, e.g., no-referrer-when-downgrade.

Remember that the use of a less restrictive policy may mean that sensitive data included in URLs will be transferred to third-party websites. Avoid including sensitive data, such as session identifiers or tokens, in URLs.

Visit the Chrome website to read more about the referrer policies available in Google Chrome >>

After adding this Condition to your Workflow, define the following settings:

[1] Phrase—Enter a phrase. The Condition will be met if a Contact has searched for the phrase entered in this field in their browser and then entered your website by selecting it from the search results.

Click Save to continue configuring your Workflow.

If you need more information about the topic mentioned above, please contact us: +1 800 960 0640