Selectors for addressing emails

Selectors are used to group contacts based on common characteristics such as location, dynamic segments, and consent status. You can use them to address campaigns instead of email addresses or tags.

IMPORTANT: Planned mailing goes to the shipping server at the time of entering into the schedule. Changes made later are not retroactive.

>>Learn how it works

You can use selectors everywhere it is possible to select contacts, among others in Manage contacts 

CRM => Contacts List => Manage Contacts

and in Exporting contacts to file

    CRM => Contacts List => Export


  • tag: [tag name] – addresses from a given tag
  • consent_confirmed: [consent name] – addresses of recipients who at the moment of checking have active consent, have given consent, and didn’t cancel it. 
  • opened: [mailing name] – addresses of recipients who have opened a message from a particular mailing
  • not_opened: [mailing name] – addresses of recipients who did not open a message from a particular mailing
  • clicked: [mailing name] – addresses of recipients who have clicked on a message from a particular mailing
  • not_clicked: [mailing name] – addresses of recipients who did not click on a message from a particular mailing
  • sent: [mailing name] – addresses of recipients to which a particular mailing has been sent to
  • planned: [mailing name] – addresses of recipients for whom mailing has been planned to be sent
  • monitored: – monitored contacts
  • not_monitored: – contacts that are not monitored
  • opted_out: – contacts who have opted out of receiving emails,
  • opted_in: – contacts subscribed to receiving emails,
  • phone_opted_in: – contacts who subscribed to receiving text messages,
  • phone_opted_out: – contacts who opted out from receiving text messages,
  • one_message: – contacts who agreed to receive only one message a week when they signed out of mailing. The order of the message plays a key role – a message that is planned as a first from Monday to Sunday will be sent to the contact,
  • all: – all contacts in the database,
  • state: – client, prospect, partner, other,
  • funnel: [funnel name] – addresses from a given funnel,
  • stage: – addresses from a given stage of the funnel,
  • deleted: – deleted contacts,
  • invalid: – invalid contacts,
  • event: [event name] – contacts subscribed to an event,
  • sent_sms: – contacts to whom the SMS message was sent,
  • birthday: – for contacts who have birthdays:
    • today – select Birthday: today,
    • tomorrow – select Birthday: tomorrow,
    • in 7 days (counted from the following day) – select Birthday: 7 days,
    • in a particular month – Birthday:01 (without a space separator) or Birthday: 01 (with a space separator) remembering that for January-September you need to add 0 before numbers 1-9 and Birthday: 10 (with a space separator) or Birthday:10 (with a space separator) remembering that for October-December you do not add 0 before numbers 10-12
    • at any date (use format dd-mm e.g. Birthday:15-01) 

IMPORTANT: you need a hyphen between a day and a month

NOTE: In examples below (city, country, province, post_code_prefix) it is important to define example and write the selector’s value after a special character “:” e.g. city: Warsaw

  • city: [city name] – contacts with their address in a specified city as per their contact cards,
  • country: [country name] – contacts with their address in a specified country as per their contact cards,
  • province: [province name] – contacts with their address in a specified province as per their contact cards,
  • post_code_prefix: – contacts that have this prefix in their zip code,
  • owner: [owner address] – contacts for whom an owner is assigned to their accounts,
  • main_owner: [main owner address] – contacts for whom the main owner is assigned to their accounts:
  • first_purchase:  – an example of how the ‘first_purchase’ selector can be used – setting up a periodic email to be sent to clients whose first purchase occurred at a predefined time. This could be an email with a discount code that is to be sent to users who made their first purchase a year ago.

  • last_purchase: – selector allows selecting contacts that last purchase was:

Selectors for customers who have the predictive analysis module: 

  • client churn prediction 
    • churn_probability_low
    • churn_probability_medium
    • churn_probability_high
    • churn_probability_very_high
  • prediction of the next transaction 
    • purchase_probability_low
    • purchase_probability_medium
    • purchase_probability_high
    • purchase_probability_very_high

Selector for customers who have the dynamic segment module:

  • dynamic_segment: – select contacts that are in chosen dynamic segment

If you need more information about the topic mentioned above, please contact us: support@salesmanago.com +1 800 960 0640